The Successful Soirée

June 18, 2019 § 5 Comments

A painting of a French literary salon in the 17th century. A woman, center, is reading aloud as other guests sit around her. What happened to the days of relaxing on chaises while gentle voices declaimed new prose to the patrons of their work? I refer, of course, to the literary salon, that gentle occupation of poets and writers since the 16th century, in which “a gathering of people under the roof of an inspiring host, held partly to amuse one another and partly to refine the taste and increase the knowledge of the participants through conversation.” (Thanks, Wikipedia!)

The days of discreet servants with trays of petits fours may have ended, but the salon lives on. Rather than the “public reading” with distinct audience and readers on a stage or behind a lectern, showcasing workshop writing or promoting a new book, the literary salon blends readers and audience, formal presentation and conversation. Plus, snacks.

Since most of us now lack servants and large reception rooms, the modern salon is best held in a public location. This also confers the advantage of inviting friends of friends and people you only know on the internet without risking the family silver or your own limited tolerance for guests.

For an easy and pleasant event, consider:

  • Don’t pay for space. Choose a bookstore, coffee shop or café that will welcome your business on a quiet evening (the salon I co-host meets on a Monday or Tuesday night). Most of your crowd will buy drinks or nibbles. If you’re feeling flush, buy the first round or a plate of cookies. Picking a place with refreshments also creates a party atmosphere.
  • Keep readings short: 3-5 minutes maximum per reader. This is more pleasant for the audience, especially first-time attendees who may not know what to expect, or people who are there as friend-support rather than for their love of all things literary.
  • Skip formal feedback. It’s not a workshop. But have social time after the readings for the audience to offer praise and ask questions of each other.
  • A featured reader can help attendance and raise the event profile. Give them 15-20 minutes to read, followed by a chat with the host and/or audience Q&A. Featured readers can be local authors, publishing professionals, or authors passing through your town for other engagements. Let them sell their own books, if they wish, but don’t mess with consignment or paperwork. Keep it low-key. If you’re in a bookstore, see if they’ll do a display of books that complement the featured author’s.
  • Decide what genres you want to have: prose only, poetry, totally open mic and people who want to can bring a guitar? Consider allowing people to read a favorite passage by another author, to participate with lower personal stakes.
  • Announce a “Save the Date” a month in advance. Remind possible guests two weeks out, one week out, and 3-2-1 days out. Post on social media and put a flyer in the venue. Facebook, group texts, WhatsApp and email are all great ways to get the message out. MeetUp can also be effective if you start a group there. Encourage friends to share the event, because endorsements help guests decide to come. Small groups are congenial, larger groups are exciting. Win-win!
  • Make sure there’s parking, and unless it’s hugely obvious, mention where to park on the invite. Make it easy for your guests to come instead of begging off at the last minute.
  • Appoint a host (or yourself) to welcome people who arrive, let them know they’re in the right place, and introduce them immediately to someone else in the room if they look lost. It makes a world of difference to hear “Oh, you’ve got to meet Joan, she writes flash, too” instead of awkwardly sitting alone until the reading starts.
  • The host can also sign up readers. (Get a one-sentence bio to announce them with, because it makes everyone feel a little special.) Try to put a writer you know to be good at the beginning and end of the evening. Put the least-experienced reader third. The momentum of the first two will help them, and by the end, no-one will remember if a nervous author had a hard time five people ago.
  • Have your host quietly run a stopwatch. A salon is more casual than a formal reading, but if a reader hits 6 minutes and still going strong, gently interrupt, thank them, and lead the applause.
  • Take pictures, and post to social media afterwards. Your readers feel saluted and it reminds people to come next time. (Isn’t our salon’s teahouse adorable? Flip through!)

Why do all this planning? Well, it’s fun. A no-stress, no-criticism salon is a great way to share your work with a receptive audience and talk shop with writers and readers. You also build a bond with your venue, so when your next book comes out, they are a prime spot to host your formal, all-about-me reading. And you get to feel like Madame Pompadour without having to wear a giant powdered wig and carry a special head-scratching stick.

Bonne écoute!

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Allison K Williams is Brevity’s Social Media Manager. Her webinar Instagram For Writers: Improve Your Craft, Grow Your Readership is available on-demand at Hidden Timber Books.

Instagram for Writers

June 6, 2019 § 36 Comments

Flatlay of laptop, teacup, teapot, sugar, milk and paper on wooden tableSocial media is a distraction from our writing. Social media can be a support system for our writing—creating community, building readership, and allowing us to practice our craft. Writer Twitter is definitely a Thing, with terrific advice in #askagent, and editors tweeting calls for submissions and pitches. Writer Facebook includes genre- and demographic-based groups that foster literary citizenship and build real-life connections as online acquaintances meet at conferences and readings.

But Instagram? The one that’s all about the pictures? Sure, there’s #bookstagram, where book bloggers share their reading piles and recommendations and authors reveal new covers. But what’s the benefit for writers on a primarily visual platform, and why should they bother?

Instagram is (so far) the calmest, sanest, and most relaxing social platform, with three big benefits for writers:

1) Make genuine connections with people who want to read your work.

Writers don’t need 20,000 followers on Instagram. Writers need engaged followers. “Engaged” means people who like or comment on your posts, and a good engagement rate is about 1%. That’s right: If you have 100 followers, and one person comments, you’re doing well.

This is not how most people think about Instagram. We see “influencers” with 200K followers and ask why we should even bother. But look closer:

Influencer AllThatIsShe – 529K followers, engagement about 0.7%

Memoirist Dani Shapiro – 19.3K followers, engagement about 1%

Memoirist Esmé Weijun Wang – 9.4K followers, engagement about 0.8%

All three of these people are proportionally influential. The influencer makes fun and funny visual jokes. The writers share writing news, book tours, personal stories behind their work, and moments of joy and poetic wonder from their lives. AllThatIsShe’s comments include lots of casual interaction like sharing summer plans and laughter at her clever photographs. Dani and Esmé’s readers give their own responses to prompts, wish the writers well, share corresponding moments from their own lives. They actively engage in meaningful dialogue with the writer and her work. That 1% are people who will show up to a reading and pre-order your book.

Instagram is economical. You don’t have to fly across the country to a conference that might take 50 waking hours. Spend that same time in 15-minute Instagram sessions interacting with writers you’d like to know, and that’s 200 days of cost-free relationship building. You don’t even have to wear pants.

2) Write better.

The Instagram caption is perfect for encapsulating a moment. In 50-100 words, writers can practice craft at the sentence level. We get to write in short, manageable chunks on busy days.

When writing captions, tell a moment that is a whole moment. Stay in the scene, or in a single thought. The medium is the message: there is no “and then I realized…” because the venue says that for you. Being a caption establishes, “I thought this was important to crystallize and share with my readers.”

Writing in this constrained form is the ultimate flash. How fast can you bring a reader into your mood? How much emotional impact can you create in under a minute? Can you draft a killer first sentence that makes readers click to read the whole thing? That’s a skill all writers need for work in every medium.

3) Get Inspiration and encouragement.

When I’m posting regularly, I see more stories in the world. I’m more likely to ask questions of the people around me, and truly listen. This spills over into my longform writing, making me more curious about my characters and more conscious of the circumstances that make people who they are.

Posting a micro-essay is like a low-stakes “submission” to the world. There’s no “dislike” button, so I get the encouragement without the rejection. The level of engagement tells me what people enjoy reading, and comments suggest future blogging topics for Brevity and writing questions to address in my next book. Every little heart makes me feel like someone is interested in what I have to say and reminds me to write again tomorrow.

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If you’re just getting started on Instagram, or you want a more enjoyable experience that benefits your writing, a couple of quick tips:

  • Line breaks. One of the great mysteries of Instagram! To get an empty line between paragraphs, make sure there is NO SPACE at the end of the paragraph. Hit return. Type a period or emoji, NO SPACE, hit return and start your next paragraph. There are apps that allow you to type a caption and copy-paste with empty lines, but it’s an extra step. Keep your Insta commitment small.
  • Don’t worry about the follow/unfollow thing. Many “large” accounts are using follow-bots to artificially build their numbers. When you click through to see a profile with thousands of followers and very low followings, they are going to unfollow you. Only follow back if you’re truly interested in their content.
  • To build your own followers, find people you like from other social media or real life. When you follow, comment on their most recent post with what you like about it and say where else you know them from. Make sure your profile says what you do and your name is identifiable. Show your face in your profile picture. Participate in following threads on Facebook and Twitter.
  • An engaged Instagram presence doesn’t have to be time away from your writing. Unlike influencers who need current daily content, writers can do just fine with 1-5 posts/week. Don’t bother to post on the weekends unless you love it.
  • Don’t get sucked in. Stay limited and specific: take 20 minutes and post one picture, write one solid caption. In your down time (subway, waiting room, on the potty) take 15 minutes and comment on 10 people’s most recent post. Like 10 more posts you actually like. Follow 3 new people and comment on 1 post each. Then close the app and look around for a story to tell.

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Wanna know more about writing on Instagram? Brevity‘s Social Media Editor Allison K Williams will be teaching Instagram: Improve Your Craft, Grow Your Readership as a live webinar for Hidden Timber Press on June 15th. Sign up here!

The Death of a Writer

June 4, 2019 § 27 Comments

I’ve been reading my dearest friend’s journals. Spiral-bound notebooks, cloth-covered hardbacks, loose-leaf paper in three-ring binders. Sorting out teenage angst and adult story notes, false starts and full pages. Some of the words are casual, some inspiring, some sad.

I’m also digging through her computer. Looking at old story outlines and half-drafts of essays. Working on breaking into her phone.

I’m not snooping.

I’m her executor.

My friend wasn’t especially organized, but two other close friends and I found what we could after her death, tried to piece together what was worth keeping, what would be a beautiful memory and what was garbage. It was good for the three of us to read her old journals. We threw away the teenage angst and kept some of her adult musings. We pulled some of her unfinished writing from her old laptop and put it in a Dropbox so we could all look at it and feel a little less bereft.

Poking and prying and talking about her. My friend might not have wanted this. She might have been very angry that we’re reading her private thoughts, looking at rough drafts not ready for prime time. But she didn’t tell us, so we get to make that choice for her.

Stieg Larsson, writer of The Girl With the Dragon Tattoo series, died without a will. His partner of 24 years, Eva Gabrielsson, was left in the cold. Larsson’s estranged father and his brother got everything. The estate is still in court 15 years later. It’s not only the millions of dollars: Gabrielsson contends Larsson’s work isn’t being presented to the world the way the late author wanted. But he didn’t write those wishes down.

Many “big deal” authors have literary trusts, where chosen trustees work with the author during their lifetime to establish how their work should be treated, and set up procedures to continue selling rights and allowing research after their death.

Most of us don’t need an elaborate trust to guard our posthumous literary interests. But as someone left behind, sorting through grief and papers while guessing what your dead person wanted sucks.

Who is going to deal with your literary legacy, and what do you want done?

  • Journals. Do you want them read? Burned? Photocopied and passed around the family? Placed in an archive?
  • Family photos and genealogical research for your memoir. Are they labeled, or at least in a labeled folder or envelope? Will anyone else know who these people are? Does anyone want to store physical papers?
  • Story notes. Manuscripts. Half-finished drafts. Should anyone try to finish them? Should anyone even read them?
  • Published work. Who do you want to have the copyrights? What do you want them to do with them? Do you want any royalty income to go to charity? Should the same person get the rights and the money?
  • Not technically literary, but treasured mementos from previous generations have the same problem as writing notes and unpublished work. Those left behind don’t know how to value them. If you have knickknacks, jewelry, scrapbooks, have you explained their meaning to your heirs? (If you haven’t, are they really worth keeping? Because someone has to agonize over your grandparents’ 50th anniversary album while standing over a garbage can. Just sayin’.)
  • Do you want your social media wiped or memorialized? Have you listed a legacy contact on Facebook? Any online-only friends who should be notified of your death?
  • What passwords and account numbers will someone need to wrap up your affairs?
  • Speaking of affairs, what should be deleted before your child or significant other finds it? The essay you didn’t publish to avoid hurting feelings? That chapter you decided was too personal to share? Who should go through your devices and do that?

You have the right to privacy after death. But unless you’re specific about what’s private, someone else will make those choices for you. Even if you don’t formally appoint a literary executor, write your wishes down. Use this simple writer’s will form from Neil Gaiman as a guide. Here’s more information about literary estate planning.

Share your feelings with whoever will likely clean out your stuff (and one other person in case you’re both hit by the same bus). If you want your devices wiped, say so. If you want your electronics explored, share the passwords with a trusted friend who doesn’t have physical access to your computer. If you don’t have a friend you trust that much, split it up: one friend gets the first half of each password and another friend gets the second half.

I’m still digging through my friend’s stuff. At the funeral, a woman I’d never met gave me a key to my friend’s safety-deposit box I hadn’t known existed. I’m waiting for paperwork from AOL to take over her email so I can get into her phone. Maybe there’s a letter or important bank information on her new laptop, maybe I’m supposed to figure it out like a puzzle. Maybe it would have been better to reformat and donate the electronics to needy children.

I don’t know. She didn’t tell me. So curiosity wins.

I hope I’m doing what’s right. But it is comforting to read her words. As it happens, I like one of her story outlines a lot, and maybe I’ll turn it into a book.

That, I know for sure she’d like. Because we talked about it.

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Allison K Williams is Brevity‘s Social Media Editor. She’ll be teaching Instagram: Improve Your Craft, Grow Your Readership as a live webinar for Hidden Timber Press on June 15th. Sign up here!

Talking Back

April 18, 2019 § 10 Comments

Many of us have sat in the classic writing workshop: the class reads a piece, a discussion happens, the writer keeps their head down and doesn’t talk. At the end of the conversation, the author might get to ask a couple of questions for clarification, or perhaps say something about their intention in writing the piece.

This can be useful—it’s good for writers to learn to listen to critique without defending against it, or pushing back with “what I meant to say was…” because if it’s not on the page, we didn’t say it. It can also be traumatic, especially if the class misinterprets a point in the story and spends the whole time arguing about a meaning that doesn’t matter.

In playwriting, authors often have help. The “dramaturg” is a writing coach/researcher/helper/challenger who assists the playwright. In post-performance discussions, or after rewrites in rehearsal, the dramaturg often leads the discussion, making sure the author’s concerns are addressed. The dramaturg asks follow-up questions, gets audience members and actors to clarify points, redirects the discussion if “how you should write this” starts bubbling up, and afterward, helps the writer process and apply the feedback that’s most helpful to their work.

Writing teachers do some of the same work leading workshop, but often, their job is focused on keeping the workshop moving as a whole, rather than being an individual writer’s advocate. Sometimes, workshops go off the rails or turn into a pile-on, leaving the writer bruised and defensive, or questioning their writing ability rather than the impact of a specific essay. Without an active mediator, it’s hard to truly receive feedback and weed out what’s helpful from what was a tangent in the discussion.

At Lithub, Beth Nguyen argues for a sea change:

Perhaps it’s time—way past time—to rethink how we workshop. To make it less a test of endurance and more a space of open discussion. Perhaps it’s time to undo the silence of workshop, to let students be part of conversations about their work rather than mere witnesses.

When she began teaching nonfiction, she discovered a key issue. The space of discussing memoir and essay is even harder, because in critiquing the work, there is always some element of talking about the author. Nguyen points out that with cultural and racial context missing between writers and readers, this can be a terrible experience for the author, particularly for underrepresented students.

I was also tired of workshop spending so much time talking about a plot point or logistical matter that could easily be cleared up by simply asking the writer what was intended. So one day I did just that: started asking the writer what they meant. And the entire workshop shifted. The mood lifted. The writer and the rest of the workshop could talk about intention—what carried through and what didn’t. The writer could engage in process during workshop.

When we unsilence workshop, when we invite students to participate in the discussion of their own work, everything changes: the writer is no longer passively accepting comments. Rather, they become who they should be: the creators and navigators of their own work.

The workshoppers, in turn, are asked to do less prescribing (I want to see more of this; I want this or that to happen; I didn’t want that character to be here) and more questioning. Why did you use first-person? How important is the sister character supposed to be? Instead of a typical old-school workshop comment such as “I want to see more about the mother,” there’s a question: “We don’t see much about the mother—how important of a character is she?” The former is a demand; the latter is an opening.

When the writer gets to talk about what they’re trying to do, they discover something more about what they actually are doing. Almost always, they reveal information that they’d been holding back. In other words, their talking within workshop, rather than at the end of it, helped them process their own process.

In her classes, Nguyen further incorporated the writers’ agency (and the role of the dramaturg) by encouraging students to set the tone of the discussion they wanted to have. Her writers submitted their work for discussion with an added statement of what they hoped to cover, including areas in their work of particular concern in this draft. And,

On workshop day, the writer who was “up” began discussion by talking about how they wrote the story. Where ideas came from, why they wrote it, what they were trying to do. They got to set the stage for their own workshop.

Nguyen writes about how this method sometimes blends with classic “author-doesn’t-talk” workshop style, and what benefits she’s seen in her students work, and her own, from opening up the discussion to include the author. Many of us seeing frustration in our students—and ourselves—can benefit from talking more in workshop.

Read Beth Nguyen’s whole essay at LitHub.

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Allison K Williams is Brevity‘s Social Media Editor.

The Writing Conference in Your Living Room

April 9, 2019 § 4 Comments

“That’s it, Bob! I need to re-order the material thematically instead of chronologically!”

Not everyone gets to AWP, and even those who did can be overwhelmed by the sheer size of the event. How much you take home in professional growth is often tied to your willingness to self-promote and talk to strangers, which isn’t everyone’s cup of tea. Even smaller writing conferences mean spending on registration, airfare, hotel and food, which quickly adds up.

If only there was somewhere to get expert writing and publishing advice and make professional connections…but in pajamas, and with coffee that didn’t cost $8.

That time has come.

Many of you attended Village Writing School’s online Memoir Summit last year, watching agents, coaches and writers giving prerecorded interviews and presentations on writing and selling memoir. One of the things that struck me was how many genuine professional connections were built: writers connected through the event’s Facebook group; agents and editors offered to respond to queries specifically from attendees. And it was all free!

April 25-29, Village Writing School presents a Literary Agent Summit, covering trends in publishing, first-page tips and tricks, reviews of real queries and first pages, how to make your book stand out in the slush, and more. Maybe you’re not yet at the submission stage, but demystifying the agent-getting process and learning about publishing means that later, you’re not going to type “The End” and then say “Um….now what?” Plus, I’ve often had key realizations about my manuscript when I try to recast an element as an agent suggests—I may not use their literal suggestion, but trying an idea always open doors.

As with last year’s memoir summit, the Literary Agent Summit will be free online for a week before becoming a pay-per-view. During that week, you’ll be able to watch the interviews and presentations wherever you are, whenever you like.

Speakers include:

  • Katharine Sands at Sarah Jane Freymann Literary Agency
  • Jennifer Grimaldi at Chalberg & Sussman
  • Madelyn Burt at Stonesong
  • Jennifer Unter at The Unter Agency
  • Laurie Chittenden at Tessler Literary Agency
  • Emily Keys at Fuse Literary
  • Eric Myers at Myers Literary Management
  • Andy Ross at The Andy Ross Literary Agency
  • Amaryah Orenstein at GO Literary
  • Kelly Peterson at Rees Literary Agency
  • Lynnette Novak from The Seymour Agency
  • Leslie Zampetti from Dunham Literary, Inc.
  • Editor Nettie Finn from St. Martin’s Press
  • Editor Melissa Singer from Tor/Forge

There’s also an option to add a paid query or first page review, a pitch critique, or a 15-minute meeting with an agent.

Village Writing School has grown quite a bit from its small Northwest Arkansas beginnings, and now reaches writers all over the world with free and affordable online courses and content. So many of us can’t dash off to every conference we’d like to—take advantage of this collection of industry experts dashing over to you.

Register here.

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Allison K Williams is Brevity‘s Social Media Editor.

Tiny Water Bottles

March 28, 2019 § 34 Comments

Many people think I’m an overachiever with everything under control. If you’re also an overachiever, you probably understand the hollow laughter that inspires in me. So often, the symptoms of organization—paper planners, to-do apps, regular social media appearances—mask what feels from the inside like abject laziness.

But Allison, you reassure me, you do a lot. You blog! You edit! You write! You travel all over!

Thanks. That’s true, and I’m privileged to get to do those things. Paradoxically, I often feel the most lazy when I’ve gotten the most done. Sure, I checked six things off my list…but I know in my heart I did them because they were easy instead of working on a larger, more difficult goal. I vacuumed instead of working on my proposal. Ran errands instead of analyzing the structure of my novel. Read 100 pages for clients instead of writing one of my own.

Often, what feels like “laziness” is actually procrastination, anxiety about the outcome, or not knowing where to start. And no matter how many tasks get accomplished, I feel lazy when the most important thing isn’t done. When I’m avoiding something with big stakes, or that takes a skill I don’t have yet. Sure, I’ll learn the skill as I go, but I’ll start out uncomfortable with my own incompetence and unsure how I’m going to finish. Or I’m faced with a big job I don’t yet know how to break into steps. I’ll move it to tomorrow’s list instead of tackling any part of it, because starting would also mean admitting I might not know how to do it.

Here’s what helps.

The cartoonist Jessica Abel, who also runs workshops for creatives learning to control their time, pointed out in a recent webinar:

Priority means one.

You can’t have multiple priorities on a list, because a priority is one thing. Sure, your priorities may change throughout the day, or as you shift from your artist self to your family self or from the office to the studio to the home. But at any given time, you can only have one priority.  Likewise,

Many projects=no projects.

The amount of great ideas we have and are capable of executing far exceed the number of hours available to work. Being able to do a thing well doesn’t mean the thing fits our plans. It’s OK to put great new projects on the back burner while focusing on one project until it’s done.

About two months ago, these two ideas changed how I work. I started picking one project and doing it until it was done. I hedged a little: one personal project and one client project at a time, but rotating lets me rest my brain. I can work for 6-8 focused hours, but I can’t really do more than 4 hours in a day (plus breaks!) on one thing.

The third key to feeling less lazy?

Tiny steps.

Like, ridiculous tiny. Like instead of “be healthier” which is not a doable goal, because really, what would you do if I pointed and said “your job right this minute is to be healthier”? Um, I’ll get right on that?

So I backed up. I want to drink more water.

Still not a doable step.

I need a water bottle I can carry around and also wash out and re-use.

That I can do. I figure out it needs to be small and lightweight, because I won’t carry it if it’s heavy. Step one isn’t even “buy water bottle”—it’s “look online to see what lightweight water bottles exist,” so when I walk into the store I know what I’m looking for.

The last piece that finally fell into place, that helped me feel less “lazy”?

External deadlines.

I wish I could put “finish X by this date” on my calendar, but I just don’t. It doesn’t always have to be a deadline imposed by another person, but I need a reason beyond “I want to be done by then.”

I want to finish my new writing retreat website before attending a festival where I’m talking about writing retreats.

I want to finish my book proposal before going to AWP so I can meet small presses and be ready to send to anyone who seems interested.

Are these actually any more solid than “finish X by this date”? Nope. But it works, so I’ll keep doing it.

My one-project-at-a-time-with-a-deadline plan is working so far. I finished the website. The proposal is well under way. I’m flying through client pages. At a cafe, my writing buddy looked at my water bottle and said, “It’s so tiny!”

“Yeah, but it’s a doable goal!” I said. “It’s little enough I can drink two or three refills while sitting here, and that feels like I’m getting something done!” Then I went and peed for the third time in two hours.

Next time you’re feeling lazy, ask Am I anxious about the outcome? Worried I don’t have the ability to do this? Overwhelmed by where to start? Made helpless by too many ‘priorities’?

Then pick one tiny step.

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Allison K Williams is Brevity‘s Social Media Editor, and leader of the Rebirth Your Book writing retreats. Come say hello at AWP!

 

 

The Fancy Festival

March 14, 2019 § 11 Comments

As the name suggests, Dubai’s Emirates Airline Festival of Literature is faaaaaaaancy. There was an author lounge with a buffet of cute little snacks, swanky hotel meeting rooms, professional A/V services, and an army of volunteers shepherding writers to panels and readings. (Emerging from freight elevators to dodge carts of petits fours and deconstructed salads wheeled through industrial grey corridors by white-clad chefs: rock star!)

(I’m kind of a big deal)

The arts scene in Dubai is two-faceted:

  1. A scrappy group of expats beg, borrow and/or pay exorbitant rent for space to hold an artistic event.
  2. Someone royal loves a particular art form and throws money at it until the dream happens.

It’s astonishing to be in a country where someone with immense money and power is deeply interested in literature, and a large government-owned corporation sponsors a ten-day festival devoted to books. The festival is held under the patronage of His Highness Sheikh Mohammed Bin Rashid Al Maktoum, The Vice-President and Prime Minister of the UAE and Ruler of Dubai. His Highness is an author himself, and his books appear prominently in bookstores across the United Arab Emirates.

This was my first festival devoted more to readers than writers, and it’s almost three festivals at once. Their Youth Program brings busloads of students onsite for big-deal children’s authors like Jeff Kinney (Diary of a Wimpy Kid) and Sandhya Menon (When Dimple Met Rishi), and a fringe of student performances, as well as sending authors into schools. Adult readers enjoy literary lions, writers of books-you’ll-definitely-find-in-the-airport, and local authors presenting panels, readings and workshops. Finally, Arabic-language writers draw a fervent audience of Arabic readers. Panels were simultaneously translated—everyone wore headphones, each panelist spoke their most comfortable language, and we all heard our preferred listening language. (Individual live translators handled both Arabic-English and English-Arabic for the same panel—I was in awe!)

Over 400 million people speak Arabic, and Arabic culture holds a strong oral tradition and love of poetry. Surprisingly, there’s no giant publishing industry catering to all these potential readers, and a stream of festival events focused on building the Arabic book pipeline. I moderated a panel on contracts, with a hybrid publisher, a traditional publisher and an attorney from the Emirates Publishers Association, and the sense was that right now publishers set the terms, but there’s a move towards educating authors on their rights, particularly foreign-language sales and digital/audio platforms.

A panel on literary agents featured Dubai’s sole agent alongside UK agents from Susan Mears Literary Agency, and the audience was happy to discover that writers don’t pay agent fees; the agents get their cut from selling your book. The panel also suggested that agents here build an ethics code similar to the Association of Authors’ Representatives in the USA or Britain’s Association of Authors’ Agents.

Writing workshops included all-day manuscript-focused intensives and shorter talks on dramatic structure, social media and authorial voice. I found the ones I attended to be clear, basic information great for the audience of budding writers.

Many UAE writers are expats from India, Europe and North America, and a concern for all was book vetting by the government. One British writer mentioned the difficulty of observing cultural mores that aren’t a formal list, and non-Emiratis often don’t know what may be offensive. His middle-grade book included a girl daydreaming in her bathtub, a setting that had to be changed for publication in his Arabic country of residence.

Other high-priority topics included translation (Who pays for it? Who does the actual translation? How do you know it’s any good?) and distribution. Self-publishers and publishing companies alike face a huge hurdle in the UAE in that there is no unified sales-tracking system. In the USA and 9 other countries, BookScan compiles point-of-sale data. Here, booksellers must be individually billed for money owed the publisher—a paperwork challenge to say the least.

Fascinating to me as an American is the fast-track publishing process. Most Arabic books receive little or no editing from the publisher; many aren’t edited beyond the author reading their own work. While this means a book can be on the shelves mere weeks after submission, it also leads to errors and omissions. Sometimes, a translator told me ruefully, “I spend hours figuring out a paragraph, finally contact the author, and it turns out a typo changed the meaning.” On an editing panel, my fellow speakers seemed mixed on the value of editing versus speed, some saying they only publish the most polished manuscripts submitted, but authors in the audience were eager to find out how, why, and whom to contact for editing.

Festival organizers have seen in these issues a unique opportunity to help shape the book industry in the region. The Emirates Literature Foundation is actively planning year-round workshops, courses, and development opportunities for the emergence of a robust, ethical, and wide-ranging UAE publishing industry. As a festival guest, it was a fantastic opportunity to see this initiative beginning—and the crustless sandwiches and mini-desserts were pretty fabulous, too.

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Allison K Williams is Brevity‘s Social Media Editor. Her next Rebirth Your Book full-manuscript retreat will be October 13-20 in Tuscany.

The Second Hand Unwinds

February 19, 2019 § 35 Comments

Finishing a writing project is awesome. Hitting that last page, fingers speeding toward the end of what happened, now that you finally know.

Finishing takes forever. Thus far, I’ve published one short writing-life book with a hard deadline from a small press. From idea to publication took three years. I’ve written two more books of greater weight (for me), a memoir and a Young Adult novel. Each took ten years. Sure, they overlapped, I wasn’t writing continuously the entire time, I published other short pieces throughout, but from generating pre-first-draft material to querying agents was ten years.

The memoir agented but never sold. Recently, a friend urged me to revise and send it out again. She texted:

At this particular point in cultural and political history, a searing memoir…might be particularly welcome? Maybe the time is riper now…

While I appreciated the encouragement, that book is over. Years ago I would have been glad to publish. Now it’s not a life I want to present to the world. I’m not that person any more, and now-me looks at that manuscript—at ten years’ work—and says “meh.” It’s just not that good. The level of better I could make it isn’t worth the time it would take.

The YA novel is on a break from submission. Two months ago, I was devastated by a rejection from an agent who’d been very excited to read the full manuscript. She told me more or less, “Great opening, you write well, nothing happens in the middle.”

It took a week to become un-devastated. A couple weeks to actually receive the feedback and truly consider her words. I mean, hadn’t five beta-readers, all excellent writers themselves, loved it? What about the high-school student readers who agreed to come early to talk about the book and were already deep in discussion when I arrived at 6:50AM? Meanwhile another agent rejected the full: “It slows down in the middle.”

I printed one copy through Createspace having fun mocking up a placeholder cover, thinking if I read it like a real book maybe I’d notice what was wrong. I carried the book through three states and four countries without opening it.

Then a writer contacted me about editing her YA novel. I looked at the first 25 pages and emailed her, “You write very well, but the story hasn’t started yet.”

A bolt of lightning hit me. I dragged out my own book and flipped through.

Chapter One: Girl with gun ready to shoot

Chapter Two: Flashback…to a nap…in a library.

Chapter Three: Flashback...to a scene in which the girl recaps everything we already know to another character.

Well, fuck.

My readers were wrapped up in clever voice and interesting premise. They hadn’t noticed what a merciless stranger found: Nothing happens in the middle.

You can be an incredible writer and still lack dramatic structure. You can be a sharp structuralist and lack voice. You can make characters live and breathe on the page, then find them staring at each other over a kitchen table while the agent flips ahead to see if it gets good anytime soon. And you won’t know any of these things about your work until after you have invested as much time as it takes you to write a book, plus some more.

I’ve done the Seven Drafts process and quite a few more than seven drafts. I’ve had beta readers and entered chapters in contests. I’ve taken pages to a workshop and paid for query feedback. Theoretically, I’ve done everything right and I’m still not done. ‘Not done’ interferes with my sense of entitlement. I ticked all the boxes! Why aren’t I finished? It’s frustrating and annoying and makes it hard to want to work on the book. But now that I know it’s not as good as I can make it, now that I understand the problem, I need to work some more.

The biggest separation between writers who publish and those who don’t is that writers who publish keep working after they feel entitled to be done. They write yet another draft. They painstakingly revise thousands of words that end up cut. They let time pass.

The more involved we are in a particular project, the more meaningful it is to our writer-self, the longer we spent writing, the more time it takes to let serious feedback sink in.

We all feel the clock ticking, watching emerging writers spring forth apparently fully-formed. We all want to be done, to share our book with the world. It’s not just you. We all need a little more time.

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Allison K Williams is Brevity’s Social Media Manager. Follow her on Instagram—her bruised writer spirit could use some likes.

Building Your Twitter Following

February 12, 2019 § 11 Comments

Does Twitter help sell books? Nobody knows. Barnes & Noble customers rarely announce “I came in because of this tweet!” But being visible in the online writing community can be a source of support and inspiration, and enough agents and publishers look at follower numbers to make it worth growing your presence on Twitter.

Twitter basics are just like showing up at an enormous pool party already in progress: Watch conversations before interacting, interact kindly and pleasantly and avoid “fighting words” unless you’re doing it on purpose. Just like that party, you get to swim when you like and stay dry when you want: Twitter rewards occasional involvement throughout the day or week rather than constant checking.

We talked last week about “what the heck to post on Twitter.” But the early days often feel like speaking timidly into the void (647 following! 12 followers! Augh!). How can you organically grow an online community who share your interests and want to hear what you have to say?

The best way to get followers is to follow people, but not randomly. Who will you enjoy reading and who will follow you back?

  • Use Twitter follow-frenzies. Search your Facebook writing group for a post asking members to comment with their Twitter handles. Follow them all, and post yours as a clickable link. If you can’t find a follow-thread within the last six months, post one: “Hey, let’s follow each other on Twitter” plus your link will do just fine. It is polite to follow back everyone who follows you unless you actively dislike their bio/feed.
  • Go to users’ actual profiles. Hit “follow” and wait for a moment—Twitter will suggest more people you might like. Follow them, too.
  • Visit your favorite literary magazine or author’s profile. Add their followers. Use the “followers” list, because the “following” list is likely more famous and less motivated to follow back.
  • Follow other writers with low follower counts. Someone with 367 followers is more likely to follow back than someone who already has 70K.
  • Follow people who liked a tweet you also liked, or whose response you liked.
  • Search hashtags like #amwriting #writingcommunity #writerscommunity #amediting and #cnf (those are clickable links to those searches). Follow people who use those hashtags in tweets and/or their bios.
  • Use Lists. To keep track of the people you want to read in that blur of new tweets, assign people you follow to lists. For example, I made a list of “Agents” so I can read only tweets from literary agents I follow. You can also look at someone else’s list: Click on a profile, click Lists, and click on a list. For example, here’s all the AWP presenters for this year’s conference. If you’re attending—or want the conference buzz—subscribe to see those tweets. Then click List Members and follow everyone who seems interesting.
  • Unfollow people who don’t follow back after a few weeks unless you are specifically interested in what they have to say. (Michelle Obama is probably not going to follow me back.) Most of my non-mutual followers are news, politics, public figures, literary agents and publishing houses. You can use a tool like Tweepi (start with the free plan to see if it’s for you) to sort your list and easily unfollow non-followers, or just scroll down your Following list on Twitter—it’s in chronological order.
  • Don’t bother to follow back travel bloggers and business coaches with huge follower and low following numbers unless you’re really interested. They are using bots that will unfollow you after you follow them (this also happens on Instagram). Dudes with two first names (like ‘Robert Walter,’ ‘James Joseph’), very all-American profiles, and jobs that are military or military-connected in Africa or the Middle East are bots or scammers.

“But Allison,” you ask, “How can I engage meaningfully with the thousands of followers I’d like to have?”

You don’t have to. You’re not on Twitter to talk to anyone, you’re on Twitter to talk to everyone. It’s not like letting your best friend sit next to you at lunch—be part of a great conversation this minute, then move on. Support the people you know well or in person. Retweet writers and cool things to read. Post things you find funny, interesting or cool. Step back and engage meaningfully with the community as a whole, rather than focusing on individuals. Let Twitter wash over you like a wave—and get out of the pool when you need a break.

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Allison K Williams is Brevity‘s Social Media Editor. See you at AWP!

Will You Social Media Today?

February 5, 2019 § 8 Comments

Antique engraving of a white male writer thinking, an inkwell in front of him and pen in handYes, yes, we know. Build a platform big enough and the agents will beat a path to our door. What we really want to do—what we should actually do more than anything else—is write. Yet as memoirists, agents and publishers want to know: How many people can you reach with the news your book is out? How many of them are in the demographic likely to buy your book? How many will leave a glowing review, either because your book is great or because they love you and you write about what’s important to them?

Platform-building is a long haul, and it’s hard to know how to spend our time and focus day to day. What the heck are we supposed to put on social media anyway?

Try:

  • A new book you think is great.
  • Something you overheard that makes interesting dialogue.
  • An article you wrote or were involved in publishing: link the article and quote a couple of sentences that seem mildly inflammatory or counter-intuitive.
  • An article you liked about writing: link plus a quote and/or your opinion or contribution to the advice.
  • A writing meme
  • Encouragement to someone else
  • A fun poll
  • A serious poll
  • A retweet of someone else’s opinion with a comment agreeing or disagreeing or adding to the conversation.
  • A cartoon or quote that inspires you.

Most of us won’t ever get big enough that platform alone gets us published, but plenty of us have stories compelling enough that a nudge from platform might tip us over the edge from unpublished to published. Take a few moments, and build a little of yours today.

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Allison K Williams is Brevity‘s Social Media Editor.

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